Hi, I’m Cleo.
A ranch wife, grandma, creator, author, and lifelong student of personal growth.
I traded the busy streets of Phoenix for the gravel roads of rural South Dakota and discovered that some of life’s greatest lessons happen in the most unexpected places.
My Story.
I’m a farm and ranch wife, grandma, creator, author, and lifelong student of personal growth.
My journey hasn’t followed a straight path. I spent most of my life in Phoenix, Arizona, before moving to rural South Dakota, where gravel roads, open skies, and a slower pace of life taught me lessons I never expected to learn.
Like many women, I’ve experienced seasons of joy, heartbreak, fear, growth, and reinvention. The loss of my son forever changed my life and set me on a journey of healing, reflection, and discovering what truly matters. Along the way, I learned that rebuilding doesn’t happen all at once—it happens one small step at a time.
Today, you’ll usually find me somewhere between the farm/ranch, my laptop, a good cup of coffee, and my next creative project. I love sharing stories, practical resources, honest product reviews, personal growth tools, and the simple lessons life continues to teach me.
Rooted & Rising was created as a place to encourage women who are growing through life’s changes, chasing new dreams, rebuilding after setbacks, or simply looking for inspiration along the way.
I’m glad you’re here.
Welcome to Rooted & Rising.
100+
Product Reviews
Creating authentic content and honest reccommendations.
? Pairs
Cow/Calf Pairs
Life on a working South Dakota farm and ranch. (ps we don’t tell how many pairs we have lol)
5 Grandkids
My Greatest Joy
Family is at the heart of everything I do.
What You’ll Find Here
Rooted & Rising
Workbooks, confidence, personal growth, and self-discovery.
Ranch Life
Stories, lessons, and life on a working South Dakota farm and ranch.
Real-life Reviews
Honest reviews and favorite products I use every day.
Simple Living
Home, family, routines, and finding joy in the little things.
Simple Starts
UGC & Creator Life, Content creation, Amazon Influencer, and brand partnerships.
Resource
Tools, products, and services I personally use and recommend.
Let’s Stay Connected
Whether you’re here for ranch life, personal growth, product reviews, or simply to follow along, I’d love to connect.
Cleo Schoenfelder
Real life. Farm and Ranch days. Things I use, test, and sometimes obsess over 🐄
Cleo Schoenfelder
Cleo Schoenfelder
Product Reviews & UGC Content
Ranch Life • Home • Lifestyle
Amazon Influencer
Cleo’s Cart Chronicles
I share real reviews on things I’ve actually bought, used, loved and sometimes regretted…sometimes obsessed over. From practical finds to unexpected favorites. I keep it honest, useful and a little bit sassy.
Cleo’s Cart Chronicles
Welcome to Cleo’s Cart Chronicles – where I share real reviews on things I’ve actually bought, used, and loved with (sometimes regretted, sometimes obsessed over). From practical Amazon finds to unexpected favorites, I keep it honest, useful and a little bit sassy.